Design, marketing, and leadership communications: These are the lenses through which Katja Schroeder, M.S. in Technology Management (TMGT) associate program director and senior lecturer, views the program curriculum. To Schroeder, technology is a mode of communication, and her courses focus on teaching students how to speak and understand this language, aiding in the program’s mission to prepare the next generation of leaders in tech.
Schroeder has worked on the global launch of enterprise software, cloud solutions, and mobile consumer apps, as well as sustainability technology solutions with global corporations and tech start-ups in Germany, France, China, and the United States.
In a recent interview with SPS, Schroeder discussed what makes the TMGT program unique and how it equips students for leadership roles within technology management.
Tell us a bit about the M.S. in Technology Management program.
Emerging innovations like AI are reshaping industries and technology. Leveraging technology for transformation, however, is not without its challenges. It requires assessing risks, building business cases, and securing stakeholder buy-in.
The TMGT program offers a balance of technical knowledge, business operations expertise, and leadership skills for managing innovation in both start-ups and large corporations. We also emphasize an ethical approach, considering the broader social and environmental impacts of technology.
What inspired your journey into global leadership communications, and how has working internationally shaped your approach?
It all started with my passion for languages and cultural exploration. While studying in Germany and France, I took courses in French, Spanish, and Urdu, which gave me a unique perspective on communication. Later, working in China deepened my appreciation for the nuances of global business.
What is the premise of your course, and why should it excite students interested in technology management?
My courses focus on application and experimentation, and the TMGT capstone directs students to create a technology project using design thinking and validate business needs through the Business Model Canvas (BMC). We also explore how AI can support parts of the design process. In Tech Marketing, students develop marketing strategies for real-world start-ups and experiment with marketing technology tools. The Social Entrepreneurship course places students into teams, tasking them to collaborate and integrate technology into a social impact business, improving operations and supporting regional growth. Finally, the Global Entrepreneurship course takes students on a virtual tour of global innovation hubs, giving students opportunities to analyze key stakeholders and meet entrepreneurs from around the world.
How does your background inform your teaching strategy?
All of the instructors in our program bring deep industry expertise and insights to the classroom. My background is in communications and marketing for global technology companies and start-ups. I’ve led product launches, global positioning strategies, and stakeholder engagement initiatives. I emphasize the importance of understanding how innovation happens across different regions, and my courses incorporate real-world case studies, helping students apply frameworks and strategies in practical scenarios. We also look at different tech tools in class, such as marketing technology solutions in the Tech Marketing class or how to use generative AI as part of the design thinking process.
Are there any emerging trends in sustainable business models, stakeholder engagement, or inclusive leadership that excite you?
I am particularly passionate about tech for good and the circular economy, which focuses on eliminating waste, extending product life cycles, and regenerating natural systems. Technology plays a crucial role in making these sustainable business models viable. For example, 3D printing is being used to restore coral reefs and create marine-friendly seawalls that prevent flooding.
How does the program prepare students to navigate the challenges of technology leadership in a global context?
We have an incredibly diverse classroom, with students from around the world. Many faculty members have led global teams or worked across different countries, bringing valuable real-world insights into the learning experience.
What advice would you give to students or professionals looking to develop strong leadership skills in technology management?
First, never stop learning. Technology evolves constantly, so staying curious and adaptable is key. Build a strong network and surround yourself with mentors and peers who can provide guidance and fresh perspectives.
Second, embrace collaboration. Tech innovation is a team effort and requires working across departments and functions to drive meaningful change. Leadership in technology isn’t just about understanding emerging trends; it’s about knowing how to apply them to create a lasting impact.
About the Program
Columbia University’s Master of Science in Technology Management is a hands-on technology leadership development program designed to train professionals for equal fluency in tech fundamentals, business operations, and ethical leadership.
The fall 2025 application deadline for the Technology Management program is June 1. Learn more about the program here.