Mark Fine

As Chief Marketing Officer for PBR (Professional Bull Riders), Mark Fine oversees all PBR brand, consumer, live-event, content, digital and social media marketing. Reporting
to Chief Executive Officer Sean Gleason, Fine serves on the organization’s Executive Leadership Team and is a key collaborator within the broader Endeavor network. Prior to joining PBR in August 2022, Fine was CEO of the Las Vegas Desert Dogs professional lacrosse team, named the 2022-23 National Lacrosse League Executive of the Year after successfully launching the franchise and driving ticket sales and corporate sponsorships. Previously, he was Vice President, Team Marketing for the Brooklyn Nets, managing all aspects of marketing, fan engagement, coordination of business plans, and creative development and media production. Prior to joining the Nets in 2019, Fine was Executive Director, Marketing for the New York Mets, developing impactful bilingual promotions, advertising, and marketing. Fine has also served in senior marketing positions for the Harlem Globetrotters and Comcast Spectacor. He holds a Bachelor of Arts (BA) from American University in Washington, DC.