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Jordan Rutner

Director of Analytics and Audience Solutions at Sports Innovation Lab, Lecturer

Jordan Rutner is an analytics professional with experience in data-driven sponsorship and marketing strategies. He is currently the Director of Analytics and Audience Solutions at Sports Innovation Lab, a fan intelligence & research company helping teams, leagues, brands, and entertainment properties reach new and existing fan bases. Jordan's previous roles include positions across vendors and sports properties, including KORE and the Tampa Bay Rays. Jordan is a baseball fan, plays softball, golf, and regularly attends concerts and comedy shows. He has been with the Master of Science in Sports Management program at Columbia University since 2023.

Jordan earned his Master's in Business Administration and Master's in Sport & Entertainment Management from the Vinik Sport & Entertainment Management program at the University of South Florida, and his Bachelor of Science in Finance and Bachelor of Arts in Sports Management at the University of Florida.