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Tasha Space

Lecturer; Partner, Head of Strategy, CS SpaceBar

Tasha Space is a highly regarded strategist whose clients include Nike, Virgin, Citi, ESPN, Pfizer, the NFL, and Comedy Central, among many others. Prior to cofounding CS SPACE, a global research, brand strategy, and innovation consultancy, Space held two vice president positions at two global, award-winning advertising agencies in Manhattan. Previously, Space had a career as an analyst at Pfizer where she was part of building a consumer analysts team.

She enjoys finding the strategic intersection between business strategy and cultural understanding and works with students and clients to discern why cultural understanding is a new business imperative in today’s data-saturated business environments.

Space teaches "The Value of Brand: Making the Business Case."


  • M.S., University of Georgia
  • B.S., Michigan State University