Maximum Momentum with Research, Data and Insights
This event free and open to the public as part of the M.S. in Strategic Communication Speaker Series.
Mike Berland, Founder and CEO of Decode_M and former CEO of Insights & Analytics of Edelman Public Relations is an internationally recognized strategic advisor and communications consultant and an expert in how people think and behave as consumers, voters, and decision-makers. In this session, he will discuss how he uses research and analytics to decode data into momentum for clients.
Mike’s new book Maximum Momentum: How to Build It and How to Keep It, available in January 2020, is a lively examination of hot trends in the current arena—from politics to society to business to sports. Using colorful graphics to underscore the stories, Mike examines the people, issues, movements, and products that most captivate Americans. Join us for an evening of networking, learning, and discussion.
6:00 - 6:30 PM Nibbles and Networking
6:30 - 8:00 PM Presentation and Q&A
Please RSVP by Wednesday, November 6, 2019. For questions and further information, please contact Ed Yanisch at ey2289 [[at]] columbia [[dot]] edu (ey2289[at]columbia[dot]edu).
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