Chetna Thukral
Student, M.S. in Strategic Communication
Chetna Thukral is Researcher, Strategist, and a student in the M.S. program in Strategic Communication.
Chetna enjoys uncovering human insights, tracking socio-cultural trends and leveraging digital analytics to shape creative and actionable ideas for profit and non-profit endeavors. Prior to Columbia, she worked as a Market Researcher with Ipsos. Chetna is now a consultant with a consultant with a New York-based data-tech company Elucd, a UNICEF GDC (digital crowdsourcing platform) Research and Engagement champion and also a Strategy Intern through the Columbia Global Centers with East African Wildlife Society.
Employing ethical persuasive techniques that enable audience behavior change is a skill Chetna looks to constantly improve. In a nutshell, she states that her "work and interests are driven by my curious nature and love for story-telling and travel."
