Corey Dade

Corey Dade uses storytelling to help his clients change minds, drive behaviors, strengthen their market positions, manage crises, generate positive media coverage and meaningfully connect with stakeholders. As a member of the leadership team in the Corporate Affairs & Reputation group at Ketchum, Corey leads brand and reputation campaigns, crisis response, litigation support, product launches and more for global brands and nonprofit organizations. His clients have included Johnson & Johnson, adidas, and the W.K. Kellogg Foundation.

Previously, Corey was a communications executive at global engineering companies Bechtel Corporation and WSP, where he created a campaign that helped WSP make Fast Company’s 2022 Brands That Matter list. Corey also worked at the global PR agency Burson-Marsteller, where he led public affairs and crisis management for clients such as FedEx Corp, Princeton University and UNCF. For the first half of his career, Corey was an award-winning journalist for some of America’s most influential news organizations, including NPR, The Wall Street Journal, The Boston Globe and The Miami Herald.