Leaders are worried about maintaining a competitive edge in an era of technological disruption and the rapid rise of new billion-dollar companies. How can leaders make smart decisions in fast-paced environments?
In response, Dr. Ed Hoffman, Senior Lecturer for the Master of Science in Information and Knowledge Strategy (IKNS) program, has created a research and design initiative to understand what makes today’s organizations successful.
The key, he says, is that successful organizations differentiate themselves by leveraging “intangible” goals: innovation, agility, and rapid response to market demand.
To guide leaders toward these goals, Dr. Hoffman outlined four principles for the future of work:
- Acknowledge the importance of people partnering with machines.
- Decision speed provides a competitive edge.
- Intangibles increasingly account for performance.
- Performance happens at the team level.