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Ray Katz

Lecturer; Managing Partner, ROI Sports Group; Managing Partner, Collegiate Sports Management Group (CSMG)

Ray Katz is managing partner at ROI Sports Group, which represents growth properties in revenue development and content distribution. He is also managing partner at Collegiate Sports Management Group (CSMG), which is focused on aggregating, packaging, and monetizing Division II and III marketing rights, intellectual property, and assets.

Katz is a seasoned veteran with over 25 years in the industry and is frequently promoted across media including Bloomberg, Thompson Reuters, Associated Press, and the like. He has diverse experience working for a league (NFL), marketing communications agencies (Young & Rubicam, Optimum Sports, The Lord Group, and Source Communications), a network (The Football Network), and league/team/arena properties (The National Football League, The Walt Disney Company, and Madison Square Garden). His expertise is focused across multiple sports marketing disciplines including sports media, sports sponsorship, licensing, ticketing, emerging technologies, as well as research and analytics.

Prior to founding ROI Sports Group and CSMG Optimum Sports, he also served for 4 years at Source Communications and Source 1 Sports as Executive Vice President. Before that, he was Managing Partner at Optimum Sports for six years. Before that successful venture, Katz worked as chief marketing officer and senior vice president of sales for The Football Network. His previous entrepreneurial venture was initiated in 1999 when Katz founded Smartix International, a ticketing, cCommerce, and loyalty company.

Education

  • M.B.A., The Wharton School, University of Pennslyvania
  • B.S., The Wharton School, University of Pennsylvania