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Advisory Regarding Coronavirus COVID-19

In order to deliver the best and safest program for our students, all programs will move to online learning for Summer 2020. We are excited to deliver dynamic and engaging courses and cocurricular activities online. Applications remain open, and we encourage students to apply. Learn More.
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Michael Dittelman

Lecturer; Senior Vice President and General Manager, OneUp Sports

Michael Dittelman is the Senior Vice President and General Manager of OneUp Sports, a leading provider of mobile media applications and services for professional sports teams and leagues. Prior to OneUp Sports, Dittelman enjoyed varied progressively senior-level management roles with leading sports media properties, including CBS and SportsOnEarth.com, a joint venture based in New York City between MLB Advanced Media (MLB.com) and USA Today.

Focused on the business side of the sports industry over the past 20 years with a concentration on promoting and marketing sports properties and media brands, Dittelman's professional experience has ranged from a direct response customer acquisition and brand marketing role at Sports Illustrated to a media sales position at USA Today's Baseball Weekly magazine, to the job of Marketing Director for Sporting News. After running a full-service sports marketing shop – Dedicated Sports Marketing – Dittelman headed sponsorship sales and marketing partnerships at the NBA league office for the WNBA and served as VP, Business Development of the Harlem Globetrotters.

Dittelman boasts a variety of specialties within sports marketing including advertising, branding, consumer promotions, and multi-channel integrated marketing.

Education

  • B.A., Brandeis University

Courses

  • Fall 2020: Foundations of Sports Management