Tasha Space is a highly regarded strategist whose clients include Nike, Virgin, Citi, ESPN, Pfizer, the NFL and Comedy Central, among many others. Prior to cofounding CS SPACE, a global research, brand strategy and innovation consultancy, Space held two vice president positions at two global, award-winning advertising agencies in Manhattan. Previously, Space had a career as an analyst at Pfizer where she was part of building a consumer analysts team.
Space has a Master of Science in Market Research from University of Georgia. She enjoys finding the strategic intersection between business strategy and cultural understanding, and works with students and clients to understand why cultural understanding is a new business imperative in today’s data-saturated business environments.
Space teaches The Value of Brand: Making the Business Case.